Comcast Turns To Smart Home Security Strategy

In a time of cord-cutting customers, cable giant Comcast is shifting its strategy and entering a growing market — home automation.

Jonathan Weiss/Shutterstock

The company plans to diversify its offerings with the likes of home cameras and thermostats, Reuters reports. Comcast plans on introducing a pilot program in three markets, which will offer a video camera bundled with its internet plan for an extra $10/month.

Customers will also be able to purchase up to six cameras for $99 each, and a monthly fee will cover installation and cloud storage, among other features.

Comcast entered the home security market with its Xfinity Home service in 2012. The company’s had success in the realm, and sees home automation as the next step.

While the move may make sense to Comcast, it’s too early to tell how much sense it will make for consumers. There would be ease-of-use benefits in letting a cable company properly install security cameras, and fees could be bundled into a cable/internet package, perhaps at a reasonable cost.

But some users may not want a large conglomerate having another avenue into their homes — especially in an area with such obvious privacy concerns — and the quality of Comcast’s products would have to measure up to other companies in a growing, improving field.

Phil Dzikiy

Phil Dzikiy

Phil Dzikiy is the former editor in chief of Security Baron. Before, he has worked as a freelance writer and editor at websites like Wirecutter.com and iLounge.com along with publications like the Lockport Union Sun & Journal and the Greater Niagara Newspapers. With digital and print experience under his belt, Phil has a passion for all things technology including home security, cyber security, and the smart home. His bachelor's degree in Journalism from the University of Maryland College Park initially landed Phil his first job at the Beaver County Times, which has lead to over 15 years of experience as a journalist.

Leave a Comment

Trending News

Follow Us

Reviews