Ever since the recent rise in popularity of the FaceApp, many people are concerned with the security of their data. Using artificial intelligence, the app transforms faces into younger or older versions, smiling versions, versions with makeup, and more.
Developed by Russian company Wireless Lab, FaceApp uploads all images to remote servers in order to make the process faster, necessary until 5G becomes ubiquitous. Although many people were concerned that they were handing their data to the Russian government, the company has said that the images are deleted within 48 hours.
The concern over data privacy regarding FaceApp is part of a larger problem that people have with their data, according to John Grimm, Senior Director of Strategy and Business at nCipher Security. In an interview with Security Baron, Grimm said explained how customers know so little about how apps use their data,
“Most of the time, users don’t have full visibility to the digital journey of their data. Privacy policies tend to be onerous and cumbersome, causing people to skip them without reading through. Consumers need to demand simpler, common languages across products, as well as innovations to protect consumers.”
New York Bans Facial Recognition Testing In Schools
Although the FaceApp uses artificial intelligence for fun purposes, it’s also been used for security, even by the public sector, which has caused criticism. The New York State Education Department, for example, has banned the testing and usage of facial recognition citing student privacy concerns, according to The Buffalo News.
However, Kevin Freiberger, Director of Identity Programs at Valid, believes that facial recognition technology can be used in the public sector without compromising people’s privacy. The key, he said in an interview with Security Baron, is storage. Ideally, the biometric data should be separated from any identifiable information so the two can’t be matched. It’s unclear exactly how FaceApp stores its data within the 48 hours that its stored in the cloud, although that information would probably be of interest to many of its users.