SimpliSafe vs. Link Interactive

SimpliSafe and Link Interactive are among the largest DIY home security system providers in North America. Link Interactive, owned by Costco, sells do-it-yourself (DIY) systems through Costco outlets. SimpliSafe sells their products through their online retail store.

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Link Interactive
  • DIY installation
  • Professional monitoring not required
  • $734 for custom package 

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  • DIY installation
  • Professional monitoring not required
  • $559 for Summerfort system

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SimpliSafe vs Link Interactive

Our research shows that if you want a no-frills home security system, SimpliSafe is more economical than Link Interactive is. However, if you are looking for video, Z-Wave or more sensor and detector options, Link Interactive is your choice.


  • Cellular transmission
  • A+ Better Business Bureau rating
  • DIY
  • Excellent customer service record


  • SimpliSafe has a 60-day refund and Link Interactive a 30-day full refund policy
  • SimpliSafe uses proprietary sensors and Link Interactive uses 2Gig/GE
  • SimpliSafe does not manage Z-Wave devices
  • SimpliSafe currently has no video offerings

Comparison Overview Chart of Basic Packages

 SimpliSafeLink Interactive
PackageStarterBasic Fire and Security
Monthly Monitoring Fee$14.99$24.99
Equipment Cost$229.96$134.00*
Activation and/or Installation Feenonenone
Contract LengthMonth to month3 years
Money Back GuaranteeNone30-day
Equipment ManufacturerProprietary2Gig (GE compatible)
Number of Door/Window Sensor13
Motion Sensor Included11
Better Business Bureau RatingA+A+

*Costco members get a 5% discount on equipment

Comparison Overview Chart of Top Packages Offered

 SimpliSafeLink Interactive
PackagePlatinumSmart Complete
Monthly Monitoring Fee$24.99$42.99
Equipment Cost$539.85$630*
Activation and/or Installation Fee*nonenone
Contract LengthMonth to month3 years
Equipment ManufacturerProprietary2Gig (GE compatible)
Two-Way VoiceYesYes
Smartphone and Remote Access ManagementYesYes
Z-Wave ControlNoYes
Video availableNoYes
Number of Door/Window Sensor45
Indoor CameraNoYes
Motion Sensor Included22
Z-Wave Light/Appliance Module02
Touchscreen consoleYesYes
iTune App Rating2.5 stars4.5 stars
Android App Rating4 stars4 stars
Blackberry App Rating3.5 stars4.5 stars

*Costco members get a 5% discount on equipment

Comparison Overview
The 2Gig/GE systems used by Link Interactive are among the most trusted in the marketplace. SimpliSafe has their own brand of sensors. The SimpliSafe sensors are not as sleek and aesthetically pleasing as the 2Gig/GE brand but function with the same degree of reliability according to most users.

There are few complaints by customers regarding the installation and service support. The videos, chat and phone support appear to be adequate and compare favorably with professionally installed system support.

The monitoring centers used by SimpliSafe and Link Interactive are licensed and have sufficient backup systems in the event of a catastrophic failure. Personnel staffing the monitoring center meet rigorous training standards.

The free smartphone apps provided by the company allows you to manage the High-end Link Interactive systems. The smartphone app for SimpliSafe permits you to perform limited management functions due to the absence of video and Z-Wave capabilities.

Winner and Loser Categories

Company Reputation

Winner: Tie

Both companies enjoy excellent consumer reputations in the marketplace.

The BBB rating for Link and SimpliSafe is A+.


Winner: SimpliSafe

SimpliSafe has a very cost effective monthly monitoring charge. The prices charged for the equipment contained in the packages is slightly higher than that charged by Link Interactive. However, the prices of the individual components are about the same.


Winner: SimpliSafe

Link Interactive requires a three-year contract with substantial penalties for early termination.

SimpliSafe, defying industry convention, offers month-to-month contracts. You can terminate at any time without penalty.

Packages and Contents

Winner: Link Interactive

Link, provides more sensors and more variety of components with its packages than SimpliSafe provides.

Ease of Installation

Winner: Tie

The DIY systems of both companies received equally laudatory comments by users.

Equipment Quality and Technology

Winner: Tie

The reliability and functionality of the components used by both companies are the same.


Winner: SimpliSafe

Link Interactive has a 30-day full refund policy.

SimpliSafe gives you up to 60 days to return the system for a full refund if you are not satisfied.


Winner: Tie

There are few user complaints on the service provided by either company.

Comparison Summary

SimpliSafe wins in all but one category. Their system is cost effective, reliable and the month-to-month contracts are something that is unusual in the home security industry and usually is very welcome by homeowners.  Learn more in our SimpliSafe review.

However, the lack of video and Z-Wave management, and the relatively small number of sensor and detector options, may make Link Interactive more attractive for your use.  Get more information in our Link Interactive review.

Related: The Best Security Systems of 2019

Gabe Turner

Gabe Turner

Gabe Turner is an attorney and journalist with a passion for home tech and secure, efficient living. Since graduating from NYU Law, he has maintained a paradoxical existence of trying to live life adventurously while remaining staunchly risk-averse. He is torn by the dual desires of wanting to only be in Brooklyn writing about housing policy and smart home tech and aspiring to visit his friends scattered across the globe. Gabe believes that stable, safe communities are the cornerstone to a vibrant and healthy society, and it is this passion that brought him to contribute to Security Baron.

1 thought on “SimpliSafe vs. Link Interactive”

  1. Before buying Frontpoint, Livewatch, Brinks and SimpliSafe
    We accidentally learned something last week that shocked us. After 15 years in the industry, you would have thought I knew this. After all, we are always looking at our competition and trying to make sure that we are competitive, especially when it comes to the same brand equipment.
    Let me digress shortly before explaining what we found. We were the first 2GIG distributor in the southeast United States years ago and it really was ground breaking technology when coupled with It was sleek, easy to use and the app brought security to a level that met everyone’s demands. Not only was it secure, but also the panel could be used with or without the app and appealed to the old and younger generation as well.
    At the time of 2GIG’s release of the GoControl panel, it really was about as secure as it could get and after putting thousands of them in the marketplace, we never had one security breach.
    Moving years ahead, we sadly decided to “end-of-life” 2GIG in light of a much better panel with generationally friendly appeal but much more advanced; Qolsys. This stands for quality of life systems. For purposes of this blog, I’m only going to highlight a few things that drove this decision. The first was Dual path (which the Interlogix Ultrasync Hub also has).
    Why is this so important?
    Glad you asked. It allows the panel to communicate either over cellular or internet, whichever is available, should a relatively intelligent thief (if there really is such a thing) have a cellular jammer or be able to cut the internet connection outside of the house. This feature alone was a real game changer but we will cover the S-line of sensors and Power-G technology in a later blog.
    So, about 3 years ago, we began the process to EOL (end of life) 2GIG and focus on the newer better designed Qolsys. In the last couple of years, we have seen Frontpoint, LIvewatch and GeoArm make similar decisions to follow. Or have they?
    We thought we all offered the same equipment and services but we now know that is not the case!
    About a year ago, Qolsys released the IQ2 panel and they discontinued the IQ panel, their original version. One of the aforementioned security companies is still selling that as their main panel. This is a HUGE problem for unsuspecting customers because the panel only goes up to software version 1.6 (2 years old) and does not support the Power-G, S-Line or new peripherals like secondary touch panels and new versions of Z-wave and Bluetooth devices. The panel is outdated and they know it.
    The other problem we found is product offerings and support. Here at Security AllStar, we support all of the latest releases, the latest hardware and the newer peripherals. Why? It is the right thing for the customer and for their security.
    Well, if you want to add a secondary touch panel to the “other company” they don’t currently offer them (as of 06/25/2018) and their technical support does not even appear to know they exist. What the sales department has been doing is sending these customers to us to purchase them, because we carry them, but when the customers get the devices they have no support. For a bad experience, the customers are then calling us to ask for support as apparently directed by the “other company.” Yes, I know which company has which concern because I personally called each company’s technical support to get to the bottom of it and nicely asked their technical support managers, including the ones in Kansas City, to please help rectify the problem and inform their call center. They did understand, were good to deal with and admitted that it needed to be addressed. Yes, we would gladly support these customers systems but because they have been sold a proprietary panel, or proprietary (old software) and are not given the installer codes by their current providers, we cannot. This is a maneuver by many companies in the security business.
    They tout, “we don’t have long-term contracts” but they don’t tell you that on the back end you don’t have control of your system until they release it. In our professional opinion that is the same as a contract, it is not? So as not to bash the competition directly, we are not directly telling which of the main competitors are participating in these practices but we take it personally for the customers who are not getting the whole truth from the start.
    We put SimpliSafe in the subject line because their marketing is so powerful, not their system. If you are considering purchasing, ask them about dual-path (and supporting it), S-line, Power-G, integration with video and the cost, leaving and going to another monitoring station and upgrade paths with their old equipment. There are so many things wrong with SimpliSafe that they are hard to cover but they continue to be a marketing powerhouse. That’s it!

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